360° MOTORSPORT VIDEO COMMUNICATION
EMPA provides integrated, cross-media distribution services for video content for event organizers, brands and rights holders in the automotive / racing industry.
From a thorough situational analysis to marketing activities through hands-on project management and technical distribution to reporting and documentation: EMPA takes care of your video distribution needs.
CROSSMEDIA CONTENT STRATEGIES
Each content placement relies on a thorough strategy. Based on a detailed analysis we identify the best-suited platforms, formats, promotional measures as well as monitoring and analysis tools. Whether TV, Digital and/or Social Media - it is all down to analysis and clients' preferences.
BROADCAST SLOT ACQUISITION
Relevant, well-produced content is a key asset. In order to reach key platforms and be broadcast on relevant media, a personal network of contacts to editorial departments and program buyers is of equal importance. Therefore, we provide a specialized network in the international motorsport / automotive media industry.
DIGITAL VIDEO PLATFORMS
Online / Digital distribution is an elementary part of today's video footprint. In addition to Social Media, the integration of video on your own platforms is an indispensable element for a well-rounded and flexible approach, embedded by multi-platform promotional tools and services.
SOCIAL MEDIA COORDINATION
Brand or event communication without Social Media - unthinkable! As a highly vivid and impressive medium, video is a central element of Social Media strategies. We consult you on Formats and Content and provide VSEO, Tagging, Timing, Linkage services and of course reporting and analysis to all aspects of audiovisual communication.
PROJECT MANAGEMENT
It may not sound sexy - but it is a crucial key to success: Project Management. Coordination with clients and providers like production partners, planning of timings and resources, and communicating with broadcasters as well as analysis partners: Succesful and professional communication depends on an efficient project management.
TECHNICAL DISTRIBUTION
Live distribution via satellite or fiber, live streaming, as well as non-linear distribution via high-speed file transfer and download portals: the reliable and secure video content distribution is indispensable for rounding off the communication service and delivering content to all outlets - worldwide and on time.
REPORTING, DOCUMENTATION AND ANALYSIS
Visibility and impact are the deciding currency in video distribution. We provide professional monitoring, reporting, documentation as well as data-driven analysis in order to evaluate success factors - thus identifying potentials to further optimize future activities.